Friday, May 21, 2010

Magazine Critique

Yesterday I was talking to a friend of Atreyi about a Movie Review posted in a magazine of hers at school. Something which came to my mind a few days back.

What are the magazine critique's / Reviewers supposed to be like. I personally feel a magazine reviewer should be what the readers want ? Say if a magazine is trying to cater to a particular segment of the audience, their writers should also be similar to the readers in some way. Why would a magazine reader like to say read a review about a movie by a person who is totally different from them, how in the world would it even interest them ? I personally as a magazine reader would be even disgusted reading a review by a person totally different then me and think twice reading that magazine again.

My point is not against freedom of speech or that everyone has a right to their opinion. But I am thinking from a business / marketing point of view. If I was to be the editor of a magazine catering to a specific segment of people, I would surely get my writers from the same segment of people, coz at the end of the day for a magazine, getting more readers and making it more acceptable should be the most important thing, rather than trying to put their opinion forward, which should be more of a newspaper's job. In this age it is not "You should treat people the way you want to be treated", it should be more like "You should treat people the way they want to be treated"